I just finished watching the DVD "LinkedIn for Job Seekers". There are lots of good tips included but the one that jumped out at me was Jason Alba's insistence on telling a story.
Jason, the author, believes that in the summary section on the profile page people should tell a story and use all 2000 characters. I definitely agree with him about using story but question the need for 2000 characters, that seems like a lot.
I spend a lot of time writing micro stories and feel shorter may be better. Definitely write in a story format, make it engaging, but keep it closer to 500 is my advice. Unless your story is incredibly engaging most people are not going to read the full 2000 characters. Keep it short and engaging and more people will read your story.
Thursday, February 4, 2010
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