There is a program on locally in CT called Roadside Stories. The host covers all kinds of crazy stories but then sometimes he just sits by the side of the road with signs that say "Everyone has a story to tell", "Stop and tell us your story".
Tonight he was in Old Lyme CT waiting for someone to stop. The show was filmed in January on one of the coldest days the State had seen but still he sat there for a long time waving to passersby before someone finally stopped. A very smart business woman.
Her shop was across the street and when she saw the host outside with the cameras she came over to tell her story. We got to hear her story but she also got free publicity for her fish market.
Don't be afraid to tell the story of your business. You never know who the story will resonate with creating selling opportunities.
Subscribe to:
Post Comments (Atom)
Posts
1 comment:
Nice article
You may also check this out:http://suejprice.com/storytelling-online-business/
More power
Post a Comment