Tuesday, October 14, 2008

Power Point with a story

I just finished reading a Toastmaster's International magazine article about the use of Power Point and story. The author was making stated that power point can be useful when presenting a financial topic, but telling the story of the financials is just as important. His suggestion is to figure out what it is the data is saying and then tell that story, throw out any slides or data that does not pertain to your main story. "Tell your story with simplicity and carity." Numbers can help but you can't forget the story or your audience is likely to forget the message.

Use the power of story to point out the important data in your presentation.

Saturday, October 11, 2008

Stories Catching On

I have recently received notices from one of the local libraries on business seminars they are running. The first intrigued me because it was a two part session about the use of your story in marketing, brochures, websites etc. I am thinking people are beginning to catch on to the importance of telling a good story, especially when more than 40 people showed up for the evening program.

This week the library is advertising tales of the business. Entrepreneurs are telling their stories about how they started their businesses. Stories abound!

What's your story?

Saturday, October 4, 2008

Business Week's Combating Complacency

Businessweek magazine for the 15th of September had an article titled "Combating Complacency". It really is a book excerpt from John P. Kotter's book "A Sense of Urgency". Mr. Kotter is making the point that business communication must engage the heart as well as the mind. He then points out that the best way to do this is by using stories.

If you get a chance check out the article; it is a short 2 page read.

www.carolmon.com